Brian Niccol

Starbucks To Cut Corporate Roles In CEO Niccol's Turnaround Push

Starbucks said on Monday it would eliminate 1,100 corporate roles as CEO Brian Niccol pushes ahead with his turnaround efforts at the coffee chain, which h...

Starbucks' Latest Results Are Good News For New CEO

Starbucks reported a smaller-than-expected fall in first-quarter comparable sales on Tuesday.

Starbucks Plan To Cut Jobs As Part Of Turnaround Strategy

Starbucks CEO Brian Niccol said on Friday the coffee giant will cut jobs to optimise its support teams as part of the company's ongoing turnaround efforts.

Starbucks Weighs Strategic Partnerships For China Operations

Starbucks reiterated on Thursday it is exploring strategic partnerships for its Chinese operations, after a media report saying the company is considering...

Starbucks CEO Vows To Overhaul Its Cafes And Simplify Its Menu

Starbucks CEO Brian Niccol on Wednesday told investors that he plans to overhaul Starbucks US locations, adding more comfortable seating, ceramic mugs and...

Starbucks New CEO Niccol To Focus On US In First 100 days

Starbucks' new CEO Brian Niccol said he would focus on reinvigorating coffeehouse culture at the chain's stores in the US as he takes the helm in the midst...

Starbucks' New CEO To Get Millions In Equity Awards

Starbucks said on Wednesday incoming CEO Brian Niccol was eligible for annual equity awards worth $23 million (€20.9 million) and would receive additi...

Starbucks Announces New CEO, Shares Soar

Starbucks on Tuesday named Chipotle Mexican Grill Brian Niccol as its new CEO, poaching a successful fast-food executive known for reviving the burrito cha...

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