Bank of Ireland debit and credit card spending in April 2023 dropped by 7% when compared to March’s outlay, as spending hikes recorded by the Bank of Ireland Spending Pulse in the first quarter of the year receded.
Details
Overall, April’s spending data painted a relatively subdued picture across many business sectors, with retail spending falling by 7% and social spending dropping by 5% – very similar to the drops recorded in April 2022.
Despite Easter falling in April and the hint of a nice summer on the horizon – following the wettest March on record – pub spending fell by 6% and the outlay on fast food dropped by 5%. Restaurant spending ticked up by just 1% (exactly the same as it was in April 2022), but there was better news for cinema operators (+47%), hotel owners (+11%) and those managing tourist attractions (+9%).
Spending levels fell in all 26 counties, with Sligo consumers (-9%) proving to be April’s most frugal. Monthly outlays in Kilkenny, Mayo and Meath all declined by 8%, with Donegal, Dublin and Kerry all witnessing 7% spending drops. Roscommon recorded a decline of just 5%, putting it ‘top of the class’ in a subdued county-by-county spending table.
Teenagers (13- to 17-year-olds) recorded the only April spending spike (+9%) when different age group spending was analysed, making sure that they enjoyed their two-week break from the classroom. All the other age categories saw spending levels fall, with a decline of 8% recorded among 18- to 25-year-olds and 26- to 35-year-olds.
Commenting on Bank of Ireland’s April Spending Pulse, Jilly Clarkin, head of customer journeys and SME markets, said, “Sharp rises in April spending in sunnier spots like Greece – 99% – Portugal – 72% – and Spain – 25% – would suggest that many people used the Easter break to get away from it all for a week or two. This was a spending trend that we also recorded in April 2022, so perhaps it wasn’t all that surprising that spending hikes experienced during the opening months of 2023 did not continue this April.
“Consumers are still battling the inflationary impact on their shopping trollies, and grocery spending dipped by 8% in April. Time will tell if the latest Spending Pulse serves to indicate the beginning of a wider trend, or proves to be a temporary dip before spending levels soar upwards during the summer months.”
BoI Debit And Credit Card Transactions: April 2023 Vs March 2023
Up |
Cinemas +47% |
Shoe shops +15% |
Hotels +11% |
Rail travel +6% |
Down |
Florists -44% |
Beauty Spas -15% |
Bookshops -10% |
Supermarkets -8% |
Read More: St Patrick’s Day Contributed To March Pub Spending Increase, Says AIB
© 2023 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.