The World Tourism Association for Culture and Heritage (WTACH) has appointed Nigel Fell as its chief commercial officer.
Fell is a destination and business development strategist who has worked with governments, tourist boards and major tour operators over the last 20 years to develop, implement and manage tourism strategies.
CEO Statement
WTACH CEO Chris Flynn stated, "Nigel has created strategies for some of the most admired destinations and tourism brands in the world. He will now help WTACH find appropriate commercial partners who want to help cultural and heritage attractions around the world benefit from tourism in a more responsible and mutually beneficial way."
Flynn added, "As the tourism industry looks to the end of COVID, WTACH will work hard with partners to encourage best practice at heritage attractions, especially in developing economies."
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