Ireland has now become 18 per cent more expensive for British tourists since the Brexit referendum, according to Tourism Ireland.
Some 70 tourism businesses from across the island of Ireland attended the World Travel Market (WTM) in London this week, negotiating and exchanging vital contracts for 2017. Chief executive of Tourism Ireland, Niall Gibbons, said Ireland's ease of access and value for money are key in promoting the island to UK tourists for 2017, reports Breakingnews.ie.
"It's important that we stress the ease of getting to Ireland from the UK. Remember there's over eight airlines and three ferry operators, operating about 240,000 seats every single week during the summer months. We still see the air and sea access picture as being very, very positive. But it's important to stress as well that Ireland is a great destination from the perspective of taking a holiday and it's important that Ireland is at the forefront of the British consumer's mind."
Tourism Ireland hope that offerings such as the Star Wars connection, Ireland’s Ancient East, the Wild Atlantic Way and Dublin – A Breath of Fresh Air will help it stand out from the 180 countries and regions vying for business at WTM.
