A Dublin Coastal Trail industry event took place this week, at Fáilte Ireland’s office on Amiens Street, Dublin 1.
The event aimed to build collaboration and increase cross-selling opportunities between tourism businesses along the Dublin coastline.
Dublin Coastline
The Dublin Coastal Trail was developed by Fáilte Ireland, in partnership with Dublin City Council, Dún Laoghaire-Rathdown County Council, Fingal County Council and Irish Rail.
All parties hope to open up access to the Dublin coastline while encouraging international and domestic visitors to explore the towns, outdoor activities and attractions that lie within easy reach of the city centre.
Key Initiatives
Fáilte Ireland’s Dublin team provided the attendees with an update on key initiatives.
Guest speaker Dominic O’Mórain, general manager at Lough Inagh Lodge, spoke about how he uses the Wild Atlantic Way brand to leverage his business and his learnings from the Connemara and Aran Islands Destination and Experience Development Plan.
Unified Visitor Destination
Tourism expert Julie O’Brien then outlined how to position the Dublin Coastal Trail for success and the opportunities that it presents for businesses to act as a unified visitor destination.
Other attendees included Keith Fitzsimons (Fáilte Ireland), Eugene Garrihy (Dublin Bay Cruises), Liz Halpin (Fáilte Ireland), Margaret Dunne and Niamh Lynch (Dalkey Castle) and Shane O’Doherty (Howth Adventures).
