Forecourt retailer Applegreen will open 20 new M&S Food stores this year, as part of a major expansion of its partnership with Marks & Spencer.
The expansion will mean that by end of the year, Applegreen will be operating 41 M&S Food stores across the island of Ireland, with plans to further expand the network to 60 outlets in the medium term.
“We're bringing our trusted quality and delicious M&S Food range to even more locations, offering great value and convenience as part of this growing partnership with Applegreen," said Eddie Murphy, country director for M&S in Ireland and Northern Ireland.
Applegreen will make a multi-million-euro investment in the further roll out of the M&S Food partnership this year. Each of the 20 new 'shop-in-shop' locations will undergo a bespoke upgrade to introduce the M&S brand.
The first of the new M&S Food at Applegreen outlets opened in Ennis earlier this month at Applegreen’s Limerick Road location.
As part of the exclusive partnership agreement, each M&S Food at Applegreen outlet carries an extensive range of M&S products, including ready meal options for lunch and dinner, quality sandwiches, fresh fruit and salads, and fresh flowers. Popular favourites such as Percy Pig sweets, M&S cookies, and Colin the Caterpillar cakes are also available in-store.
“Our partnership with M&S has been working really well over the past two years, and we’re delighted to be bringing M&S Food at Applegreen to 20 additional locations this year,” said Mark Ryan, head of M&S operations at Applegreen.
“The expansion of our M&S Food partnership is one of the key elements of our growth plans in the Irish market, alongside further investment in our Braeburn Coffee brand, and significant investment in new and upgraded sites."
