Irish food and drink firm Fallon & Byrne has announced plans to open a new 10,000 square foot flagship store with a food hall, delicatessen and restaurant on the south side of Dublin at Dundrum Town Centre.
The venue will be located at Ashgrove Terrace as part of the Pembroke Square development project by Hammerson, the group that owns the Dundrum Centre, and will be split over two floors with an outdoor terrace surrounding the front of the store.
Commenting on the news, Hammerson director of retail Ireland Simon Betty asserted that Fallon & Byrne will bring "a real step change in the food and beverage offer at the centre. Our vision for Pembroke Square is to create a new destination within Dundrum that combines a vibrant dining and leisure space with an area of exceptional public realm that will become a new focal point for visitors to enjoy throughout the year."
Meanwhile, Fallon & Byrne managing director Fiona McHugh stated that the company's goal "is to create something truly special in the soon-to-be-restored heritage buildings that lie at the heart of Pembroke Square."
