Spirits and wines supplier Irish Distillers has announced that Jameson Distillery Bow Street is the most-visited whiskey experience in the world, with visitor numbers topping more than 350,000 in the first year since it reopened in March 2017 following an €11 million refurbishment.
Commenting on the announcement, Claire Tolan, managing director at Jameson brand home said, “As is evidenced by the incredibly strong visitor figures recorded over the past year, the new-look Jameson brand home has fast become the must-visit whiskey destination in the world. In one year alone, we have welcomed visitors from over 70 countries, taught 32,000 whiskey enthusiasts how to blend whiskey and create whiskey cocktails, served over 50,000 Jameson whiskey sours, sold 25,000 personalised distillery Jameson edition bottles, and facilitated four marriage proposals in John Jameson’s secret office!
In addition, it was also announced that Jameson Distillery Bow Street received a Themed Entertainment Association (TEA) Thea Award for "outstanding achievement" in the "Brand Experience" category at the TEA Thea Awards ceremony in Anaheim, California. TEA is the international association for the makers of compelling places and experiences. The TEA Thea Awards were created to bring recognition to achievement, talent and personal excellence.
© 2018 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.
